2 insights
Selected writing from the practice.
2026 rate data shows firms collect the same effective rate whether they discount hard or hold firm. Pricing power is neutral. The margin lever that still moves is the cost of delivery.
View insight →AI is not killing the billable hour. It is exposing that firms were pricing the input, not the outcome. Why margin now moves to the firms that redesign delivery before they touch the rate sheet.
View insight →A conversation first. A structured assessment when it earns one. Or see what a discovery finds before you book anything.
Book a discovery call → See what a discovery finds