Tag

speed to lead

3 insights

Bullet bars showing that 33 percent of 500 firms answered an emailed inquiry against 40 percent five years earlier, 40 percent answered the phone against 56 percent, and 52 percent were reachable by phone at all.

Someone Secret-Shopped 500 Firms. Half of Them Were Unreachable by Phone.

A third-party researcher phoned and emailed 500 firms posing as a prospective client. The findings are not about capacity or about rudeness. They describe the one part of a firm that nobody owns.
Professional Services OpsBusiness Case & ROI
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Two bullet bars comparing small business applicant outcomes against bank benchmarks: 42 percent received the full amount sought against 57 percent at small banks, and 60 percent of online lender borrowers said costs exceeded expectations against 32 percent at large banks.

Thirty-Six Percent of Applicants Got Part of What They Asked For. That Is Your Biggest Untouched Book.

Across small business applicants, 42 percent received the full amount sought and 36 percent received some or most. The partially funded group carries an unmet need, a completed file, and no owner.
AI & Automation
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Horizontal bar chart comparing time to funding by lender type, showing MCA same-day funding against bank and SBA timelines of weeks to months

Off-the-Shelf Underwriting Was Built for W-2 Borrowers. You Don't Lend to Them.

Off-the-shelf underwriting was built for W-2 borrowers, not the cash-flow businesses alternative lenders fund. Here is where it leaks deals and how to fix it.
AI & Automation
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